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Closer → Creator → Architect Board

Closer → Creator → Architect

Proof → Audit → Sprint, then scale what works. No fluff, just receipts.
Study Emulate Ship

Closer Path (proof → audit → sprint)

Conversion Rate Experts (CRE)

Gold‑standard CRO case studies; their “audit → quick wins → bigger lift” rhythm mirrors your loop. Read a full teardown (e.g., Moz) and mirror the evidence cadence.

Harry Dry’s Marketing Examples

Tiny, visual proof tiles to emulate for LinkedIn posts (hooks, CTAs, landing page fixes).

Growth.Design

Animated, story‑driven UX case studies + psychology index; perfect for motion‑with‑explanations.

Justin Welsh

Simple, repeatable content OS to ship daily proof and convert profile views to pipeline.

Loom video prospecting

Concrete tactics for 90‑sec audits that book calls; read Loom’s playbooks + practitioner write‑ups.

+2 Loom

DesignJoy (Brett Williams)

Best live example of productized creative at premium rates; study positioning, scope constraints, and turnaround promises.

Creator Path (games: trailers, store pages, platforms)

Derek Lieu (game trailers)

The authority on trailers that convert; start with “Start Here,” case studies, and GDC talks.

Steam Page Optimization

Visual funnel, capsule CTR, and wishlist rate instrumentation. Use for your “proof wall for games.”

Phiture

Growth frameworks and checklists useful for store assets, conversion loops, and instrumentation.

+3 Phiture

Practical Media

Applied insights for page structure, messaging, and asset prioritization.

Roblox / UEFN Creator Economy

Where motion + sticky loops = revenue; helpful for a Playcio IP side bet.

Roblox (Signals & Docs)

Official updates and platform metrics to watch for opportunity windows.

+3 Roblox

Architect Path (systems & growth thinking)

Julian Shapiro / Demand Curve

Channel selection, above‑the‑fold playbooks, and growth heuristics that pair with Synsian installs.

+1 Julian

Unbounce CRO Case Studies

Contemporary examples to model KPI framing (+ before/after visuals) for your audit tiles.

How to study (fast, focused)

Today (90 min)

Three focused actions—one per path.

  • Watch one Derek Lieu talk; outline his trailer beats → map to your 15s Playcio reel. YouTube
  • Read one CRE case study; mirror their evidence cadence in a 2‑slide audit template. Conversion Rate Experts
  • Skim Justin Welsh’s OS; schedule your next 7 LinkedIn proof posts. Justin Welsh

Tomorrow (90 min)

  • Build one LinkedIn proof tile in the Marketing Examples style. Marketing Examples
  • Record one Loom teardown using their prospecting tips; send to 3 targets. Loom

This Week

  • Ship one Steam page “proof wall” mock using Phiture / HowToMarketAGame checklists. Phiture
  • Rework your productized scope lines after a DesignJoy read. Lifestyle Roll